Your best customers are already in Square
Every order you've ever taken is a marketing list you haven't used yet. Per Diem turns that history into segments that update themselves — new customers, lapsing regulars, people who only ever order iced — and lets you message any of them in a couple of taps.
Every channel, one place
Each tool below works on its own, and they compound when you run them together. Start with push — it costs nothing per message and reaches app customers directly.
- CRM
CRM & customer data
Every order, visit and preference from Square, turned into segments you can actually market to.
- Automation
AI marketing copilot
Ask what's slow, get a campaign back. Schedule and optimize promotions without hiring a marketer.
- Push
Push notifications
The cheapest way to refill a quiet hour. Reach every app customer directly, at the moment it matters.
- Loyalty
Loyalty & rewards
Built on Square Loyalty, plus streaks and birthday perks that turn a first visit into a habit.
- Done for you
Marketing services
Launch materials, decals and campaigns from our team, so your app gets into customers' hands.
- Website
Website & SEO
Get found on Google by the people already walking past you, with ordering on the page that ranks.
Own the relationship, not the commission
When a customer orders through a delivery marketplace, the marketplace keeps the relationship. When they order through your app, you keep it — the contact details, the order history, and the ability to bring them back for free.
Restaurant marketing FAQ
What does restaurant marketing automation actually do?
It sends the right message to the right customer without you remembering to. Per Diem reads your Square order history, then triggers campaigns off real behaviour — a reward after ten visits, a nudge to someone who hasn't ordered in a month, a birthday drink. You set it up once and it keeps running.
Do I need a marketing team to use this?
No. The AI copilot answers questions about your sales in plain language and turns the answer into a campaign you can send in a couple of taps. Most owners run their entire marketing programme themselves in a few minutes a week.
Which channels are included?
Push notifications, SMS, email and in-app banners, plus loyalty and rewards. Push is included in every plan and is usually the highest-return channel because it reaches app customers directly with no per-message cost.
Does it work with my Square data?
Yes — that's the point. Menus, customers and order history sync from Square automatically, so your segments reflect what people actually bought rather than a list you have to maintain by hand.